There's probably some marketing book that tells you the best way to make important announcements like this one - about how to do it with fanfare; about doing it in carefully stage-managed increments; about how to maximise the publicity potential etc - but we haven't read it. So here goes:
We're changing. Kidz Klub Bradford is dead (well, almost). Long Live Bradford ROCK!
And here it is ...
Same mission ● Same passion ● Same principles // New name ● New logo ● New era. // Bigger hopes ● Bigger plans ● Bigger impact
It'll take us quite a while to transition everything over - you don't realise just how far the tentacles have spread until you start to try and change them all! However, over the next few weeks & months you'll start to see less and less of the Kidz Klub name & logo, and more & more of the ROCK name & logo. Bear with us in the meantime.
We'd genuinely love to hear your comments and feedback. And we'll gladly answer any questions you might have.
(If you want to show your approval in a practical way, it's amazing just how much time & money this sort of administrative & marketing stuff takes - time & money we'd much rather put towards our work with the children.